Our Team

The SEE Team, comprised of a Board of Directors and Staff Members, is a group of extraordinary people who are likeminded in their desire to promote health, beauty, justice, and growth to this world and its people. They accomplish this by supporting and empowering individuals who have ideas for positive change to have their voices heard and their ideas put into action within their local communities and beyond.

Board of Directors

Andrew Beath


Andrew Beath is the founder of SEE, EarthWays Foundation and other non-profit social justice and environmental organizations. He completed a graduate degree in International Finance from the Wharton School of Business, and then began working as a corporate-based real estate developer in Southern California before turning his attention to more philosophical pursuits, focusing on social justice and environmental restoration work. Andrew serves on the Board of Directors of several non-profit organizations including Amazon Watch, Threshold Foundation, and the 18th Street Arts Center.

Sarah Vaill


Sarah Vaill has worked continuously for women’s organizations in the fields of international women’s rights and philanthropy for fourteen years. She is a full-time writer and consultant, part-time filmmaker, and longtime activist. Sarah assisted in the developmental stages of establishing SEE as a fiscal sponsor. Sarah holds a B.A. from Duke University in Gender and Hispanic Cultures. She currently serves as the Director of Philanthropy for Liberty Hill Foundation.

Richard Wegman


Richard Wegman has been helping to lead environmental companies since the late 1980s. Richard has served Chief Operating Officer at Global Green USA. Richard has also served as a consultant to many environmental and social justice organizations in the Los Angeles area. He is also co-founder of Active Music Inc., a nonprofit that produces benefit concerts to raise money for other nonprofit organizations. Richard holds an MBA in Finance and a B.S. in Marketing from California State Polytechnic University.

Max Gail

Max Gail is a teacher, actor, musician and director. Max has been involved in social and environmental activism for the last 35 years. Max currently serves on the Board of Directors of the Social Enterprise Alliance Los Angeles Chapter and the Wishtoyo Foundation. Max holds a degree in Economics from Williams College and an MBA from the University of Michigan.

Cecily Jackson-Zapata

Cecily Jackson-Zapata has provided legal representation to nonprofits, social enterprises, and small businesses in a number of organizations, including Miller & Chevalier, Latham & Watkins LLP, and Public Counsel. Cecily co-founded Sustainable Law Group, P.C., a Certified B Corp and Best for the World Honoree. Cecily volunteers with several nonprofit Boards of Directors, including Social Enterprise Alliance, Phase One Foundation, Social and Environmental Entrepreneurs (SEE), Downtown Los Angeles Art Walk, and past Chair of L.A. Kitchen. She holds a B.A. in Political Science and Women’s Studies cum laude, University of Southern California, 1994 and J.D. from Stanford Law School, 1997.

Staff Members

Jennifer Hoffman

Executive Director

Jennifer has led SEE through for over ten years of organizational growth and development. Jennifer’s position working directly with programs from inception to more mature stages has provided her with a unique perspective on effective growth and impacts of non-profits. Jennifer has served on the board and advisory committees for efforts relating to human rights and environmental conservation. Most recently, she launched a social enterprise program within SEE titled Accountability which offers administrative and financial services to independent non-profit entities. Jennifer is the co-founder of the Southern California Fiscal Sponsors Network, a regional group that meets quarterly to discuss the unique aspects of fiscal sponsorship. Jennifer attended the Florida Institute of Technology and is currently working towards a certification in non-profit management from Harvard University.

Heidi Kaminsky

Human Resource & Program Management Associate

Heidi joins SEE with over 25 years of experience working in the area of human resources and 20 years of experience in the non-profit sector. Heidi is responsible for ensuring the organization is in compliance and up to date on regulations relating to employment law. She oversees the hiring of employees and contractors by projects and offers guidance on staff management to project directors in addition to managing all aspects of insurance at SEE. Heidi has served on the board of local non-profits and was honored by the Los Angeles City Council for recognition in volunteerism in 2012. Heidi earned a BA in Child Development from California State University Northridge and holds a Human Resource Management Certificate from Loyola Marymount University.

Marvin Colón

Finance Associate

Having worked for several financial institutions and accounting firms, Marvin brings a breadth of knowledge to the organization in this field. Marvin provides sound financial guidance to the projects, processes accounts payable and receivable, and acts as the liaison to our accounting firm. He is committed to making a positive impact on people’s lives and is excited to be supporting the array of activists within the SEE community. Marvin presently holds degrees in Business, Political Science, and Anthropology from the University of California, Irvine along with the University of La Verne, and he is actively pursuing his MBA and CPA certification.

Johana Cruz

Office Coordinator

With 10 years of administrative experience, Johana currently serves as SEE’s Office Manager. She is responsible for the day-to-day operations and management of the office. In addition to serving as the primary point of contact for all projects and supporters of SEE, Johana acts as the lead source for administrative support to the Executive Director and the organization in general. Johana transitioned her career to the non-profit sector after being motivated to fulfill her lifetime passion of working to improve the common good of society. She is very proud to be at SEE and working with such inspiring leaders and activists.

Brittany Canino

Administrative Assistant